How Being Transparent Helped Build Peach PRC’s Following

BY DANICA DOMINGUEZ

When asked what was “one thing you wish people knew about you that they don’t know”, the pink-haired TikToker replied she is “such an oversharer that I just tell everyone everything. There’s not really much that people don’t know.”

You only need to take a scroll through her TikTok account to see that Peach PRC really is an open book.

Born Shaylee Curnrow, the TikToker adopted the pseudonym ‘Peach Porcelain’ (inspired by the character Princess Peach from Super Mario) when she began work as a stripper.

Joining the video-sharing platform in 2019, the then-21-year-old shortened ‘Porcelain’ to form the Peach PRC moniker she is now famously known as.

Her bizarre stories have garnered wide-spread interest from the TikTok community.

In one of her earliest viral videos, Peach recounted the time her maxi skirt got stuck on a shopping trolley at Kmart while commando – an incident that sparked her personal vendetta against the 2014 maxi skirt trend.

In a more recent TikTok, she shares her frustration with loud rap music being blared next door to her studio. Although she didn’t point the finger at anyone, Peach liked a comment naming Mount Druitt’s OneFour as the noisy neighbours. Her followers were quick to come to her defence, jokingly flooding the group’s Instagram comments demanding they “turn the bass down”.

 

 

 

 

 

 

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A post shared by Peach PRC (@peachprc)

She has also expressed her disappointment at how mental illness becomes a talking point once an individual has overcome it. Peach, instead, vows to use the app to show audiences her ongoing journey with ADHD and depression. She regularly shares her experiences of therapy and days when she is struggling, promoting fans to have important conversations mental illness.

Yet, a video showcasing her CD wall set to her 2019 single ‘Blonde’ would mark the beginning of a viable music career. Written about Peach PRC’s crush on a girl already in a relationship, the pop song quickly blew up on Spotify. Noticing the overwhelmingly positive reaction from fans, Peach decided to use the app once more to promote her next single ‘Colourblind’.

Song requests in the comments by followers also resulted in gems like a dreamy track about her pet dog, Mr Marbles, and a calming mashup of the energy-fuelled ‘Smells Like Teen Spirit’ and ‘Everytime We Touch’.

She soon signed onto lucrative record deals with Island Records Australia and Republic Records, being placed in the company of big name artists like Taylor Swift, Kid Cudi, and Post Malone.

In February, the 23-year-old released her latest single ‘Josh’. The music video shows her ex sitting at home watching television when Peach PRC suddenly appears on the newscast. He quickly fumbles for the remote, yet the singer features on each program the channel changes to – making the chorus line “stop calling me Josh” inescapable. The video itself is a playful contrast to the real life circumstances that led to the song when Peach PRC’s ex kept bombarding her phone with calls.

The track already has over five million streams on Spotify and featured in nearly 3000 TikToks (and counting), with TikTok user @taterkeg saying “I can’t wait to scream this in my car on the way to work every morning for a boost of serotonin to get me through the day.”

In an age where more and more people are cautious of the fakeness of social media, it’s no wonder fans are looking for figures that are genuine and relatable.

And for TikTokers, it’s Peach PRC.